Stop Wasting Your Ad Budget and
Get 3.5X Higher ROAS Now!

Get access to our ultimate checklist with 300+ actionable
checkpoints that helped us to achieve
$1 million in sales.

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4.9 based on 316 reviews
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A Trusted Expert

Hey, I’m Beatriz, an experienced Facebook Ads expert, and owner of an international performance marketing agency - Otternative Marketing.

Based on my experience managing Facebook Ads for clients and my own business, I’ve developed this definitive checklist for creating Facebook Ad campaigns that actually produce results...

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The Facebook Ads Checklist is
perfect for you if you are a...

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Business Owner

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Agency Owner

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Freelancer/Digital Marketing Professionals

With my Facebook Ad Checklist

You can solve 99% of your problems
with your Facebook Ads since
iOS 14 update!

With my Facebook Ad checklist, you can examine over 300+ crucial checkpoints and cover
every aspect of your ad creation process to make it more successful.

This ultimate Facebook ad checklist will help you create and optimize Facebook Ad campaigns, so
you can effectively generate more leads and sales and get that ROI you’re looking for.

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It has checkpoints for each category and functionality of the Facebook ad that is super simple to follow. This checklist also has Facebook policy checkpoints that helps avoid ad restrictions and to launch a successful campaign that gets best results.

Andrew Kirby

CEO - Precision Roofing Contractors

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6 Costly Facebook Ad Mistakes That
Most Marketers Make

Over the last 8 years, I’ve audited over 500+ Facebook Ad accounts. I’ve seen what works and what
does not. I’ve seen and learned that most marketers are making the same 6 budget-wasting mistakes.

If your Facebook ads keep getting rejected or are not giving you the desired result, you might be making some obvious mistakes that impact your ad account.

Here are the 6 costly mistakes:

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Making an assumption in defining the target audience

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Choosing the wrong objective for the Facebook ad campaign

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Not aligning the campaign setups with the funnel

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Not using Facebook’s A/B testing functionality

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Poor utilization of Facebook lookalike audiences

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Not running retargeting ads

These things matter — because they are making your ads more
expensive and less effective.

ASK YOURSELF

Is your Facebook ad campaign generating the desired leads and sales?

You could be just a few steps away from receiving 100s and 1000s of leads and sales from your ad.

All you need to do is click the button below and buy the most comprehensive result-driven Facebook Ad checklist.

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Are Facebook ads getting
more expensive?

icon To be fair, that’s a legitimate question.
Before you get too worried, let’s give you the answer. icon

The Facebook ad costs are dynamic.

Your audience, industry, goals, and optimization settings will all have an impact on your Facebook ads' cost. One important thing to remember: It’s not so much about the cost of the ads. It’s about the return on ad spend.

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But what if I told you that
your budget isn’t the problem?

Instead, here’s the problem: Your Facebook ad isn’t
fully optimized to bring more leads and sales.

The job of your ad is to bring in more leads and sales to your business.

more-expensive

But what if I told you that
your budget isn’t the problem?

Instead, here’s the problem: Your Facebook ad isn’t
fully optimized to bring more leads and sales.

The job of your ad is to bring in more leads and sales to your business.

This is where
Advanced Facebook Ads Optimization
Comes into play

This isn't just another guide on creating a Facebook ad.
There are several guides available to assist you with that.

Hopefully, this advanced Facebook ad checklist of optimizations will be useful for setting up a winning campaign.

You'll be able to cover all the bases and make sure your Facebook ad is all set for success!

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Find the quick wins for your
Facebook ad

Now, first things first... If you decide to buy my Facebook
Ad Checklist and you are left with a useless and complicated
checklist, then you are no closer to your goals than
you were before.

Instead, I have made it my mission to make things as clear as possible for you.

HERE IS MY PROMISE

The checklist will give you clear,
actionable steps that will:

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Help you set up a campaign like a Pro

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Let you understand 40+ Facebook ad policies

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Save you from making costlier Facebook ad mistakes

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Fuel your leads, sales, ROI and success

With my Facebook Ad Checklist, you'll be able to drill down into every aspect of your Facebook ad campaign, armed with a list of over 300+ crucial checkpoints and 8+ years of my Facebook Ad management experience, so you are going to squeeze every last drop of conversions from every single ad campaign element.

And finally, the checklist will tell you exactly which steps you need to take, so you will be able to implement the changes that require the least amount of effort and deliver high-quality leads right off the bat.

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Preview of the checklist
(27 out of 300+ checkpoints)

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200+

Blockbuster

Winning Ad Creatives

These creatives have got more than 10% CTR with a cold audience and were responsible for millions of dollars.

Why should you trust me?

As I mentioned above, I’ve audited over 500+ Facebook Ad accounts and generated great returns for my clients as well as my business.

I gained a lot of knowledge about Facebook's ad platform, how to make a successful ad, and what counts most when it comes to generating leads and converting them into customers throughout the course of my journey as a Facebook Ad Expert. I realized that experimentation is the key to Facebook Ads' success.

You are more likely to develop a successful Facebook ad and get out of the idea that spending money on Facebook is a waste of time if you experiment with different products, copy, targeting options, ad types, and other factors.

I also discovered what a winning Facebook ads formula looks like while learning tricks that helped me figure out answers to the most common Facebook ad questions, and create this comprehensive checklist that can help anyone achieve Facebook ads success a bit faster.

Start off your Facebook advertising campaign without a sweat!

Get your actionable Facebook
ad checklist NOW!

"FACEBOOK AD CHECKLIST"

Solves 99% of Your Problems in Facebook Ad Campaign

$54

$27

Get our checklist that includes the following bonuses:

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Facebook Ads Checklist

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Video Walkthrough of Checklist

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Unlimited Ad Critique for the next 30 days by our Senior Facebook Ad Expert

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Our 32-Step Facebook Ads SOP

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200 Blockbuster Winning Ad Creatives That Got 10% CTR In 2022

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500+ Best ChatGPT Prompts to Save 50% of Your Time

Included: 300+ Critical Facebook Ad Checkpoints
Checklist Last Updated: May 13, 2023

IN-DEPTH AD ACCOUNT AUDIT

Audit your ads, website, copy, and more.

$1499

Get a comprehensive evaluation of your entire marketing funnel to identify areas where you may be losing money.

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Performance analysis

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Pixel strength

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Events tracking

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Campaign settings

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Targeting evaluation

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Ads breakdown

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Landing page audit

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Copy analysis

Delivery of the audit report will be within 5 business days.

Start off your Facebook advertising campaign without a sweat!

Get your actionable Facebook
ad checklist NOW!

"FACEBOOK AD CHECKLIST"

Solves 99% of Your Problems in Facebook Ad Campaign

$54

$27

Get our checklist that includes the following bonuses:

accept-icon

Facebook Ads Checklist

accept-icon

Video Walkthrough of Checklist

accept-icon

Unlimited Ad Critique for the next 30 days by our Senior Facebook Ad Expert

accept-icon

Our 32-Step Facebook Ads SOP

accept-icon

200 Blockbuster Winning Ad Creatives That Got 10% CTR In 2022

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500+ Best ChatGPT Prompts to Save 50% of Your Time

Included: 300+ Critical Facebook Ad Checkpoints
Checklist Last Updated: March 25, 2023

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30-Day "Triple the Money Back" Guarantee

After your purchase, you should have implemented our checklist. If you don't get better results with my checklist, I will repay you triple the purchase amount, guaranteed!

Why do more than 3000+ satisfied
customers just the Facebook
Ad Checklist

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4.9 based on 316 reviews
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stars

This is great! From now on all I need is this checklist to ensure
that my Facebook ad gives the desired result! I LOVE IT!

Charlie Morgan

Lead Gen Specialist

AS I SAID

The checklist will give you clear,
actionable steps that will:

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Help you set up a campaign like a Pro

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Let you understand 40+ Facebook ad policies

accept-icon

Save you from making costlier Facebook ad mistakes

accept-icon

Fuel your leads, sales, ROI, and success

AND IF YOU'RE ALL SET...

It's time for you to improve
your ROAS today: